EnglishOperating ScenariosSales & CRMOverview

Sales & CRM

Common operating scenarios for Sales & CRM. Each page answers: what to do, why, the steps and what to avoid.

ScenarioShort answer
Duplicate Contact createdTurn on duplicate checking and merge on the Duplicates page.
Contact needs to become a LeadCreate a new Lead from the Contact — there is no Convert-to-lead button.
Converting a Lead to a DealConverting a Lead always produces a Deal; tick Ops Project only if you need an operational project.
Cannot convert a Lead that is not qualifiedFinish qualifying the Lead, then convert.
Quoting a DealCreate a New Quotation linked to the Deal (dealId).
Closing a Deal won when the customer ordersConfirm the Sales Order — the Deal closes won in the same transaction.
Closing a Deal won without an orderUse Mark won / close; enter a win reason if the company flag requires it.
Deal lostClose the Deal as closed_lost so Win/Loss analysis counts it.
Stalled DealSet stale_deal_alert_days and use the deal_coach / pipeline_review skills.
Won Deal with services to deliverTurn on deal_won_creates_service_contract, or create a Service Contract / Service Order manually.
Renewing a customer contractCreate a Renewal Opportunity; stages follow the CRM catalog.
Invoice from a Sales Order with goods and servicesOpen the Invoice form with ?soId=; leave lines empty to take the remaining quantity.
Invoicing each deliveryCreate the Invoice with ?doId= — only goods issued on that slip.
Customer pays part of an InvoiceRecord a Payment allocated for the amount received; the Invoice becomes partial_paid.
Credit for a fully paid InvoiceCreate a Credit Note from the ?invoiceId= form; apply it or refund via Payment.
Cannot send an Invoice that needs approvalComplete the Invoice approval workflow, then send.
Foreign-currency Invoice will not sendEnter the transaction rate for the date, then send again.
Chasing overdue customersUse the Dunning policy; a reviewer approves the content before sending.
Customer is also a vendor — nettingNet on AR/AP reconciliation; do not create two mirror Payments.
Selling bundlesCreate a bundle-type product with components; the Quotation keeps one bundle line and the Sales Order explodes it into component lines.
Customer refuses part of a deliveryRecord what the customer accepted on the Delivery Order; redeliver with a new Delivery Order from the Sales Order.
Delivery documents and handover recordTrack the Delivery Order’s Delivery documents card; the handover record is the print of a delivered DO.
Delivering one order in several shipmentsCreate several Delivery Orders from the same Sales Order; each takes only what remains.
Selling below costConfigure the below-cost policy: warn (default) or block.
Prioritising hot leadsUse the Hot leads page — leads scoring 80 or more and still open.
Revenue by marketing campaignLink leads to campaigns and read attribution/ROI when Deals are won.
Cannot move a Lead/Deal stageComplete the target stage criteria (manual tick or required field).
Converting a quote into an orderConvert to a Sales Order (goods) or Service Order (services) — buttons follow the line mix.
Two people generate from the same sourceReload the source — the other person finished; the losing attempt creates nothing.
Customer return after invoicingCreate a return from the Invoice (or delivered Sales Order), then a Credit Note from the return.
Invoicing in stagesInvoice from the Sales Order/Delivery Order selecting part of the lines; the rest stays for later.
The next-document button is missingCheck the document’s status and remaining quantity — buttons only appear when the action is valid.